Google Ads, Meta Ads, and LinkedIn Ads managed around your CRM data optimized for qualified leads, not cheap clicks.
Campaign Overview
Last 30 days
342
Qualified Leads
3.2x
ROAS
$18.40
CPL
Lead Volume
View full reportGoogle Search
246
Meta Ads
64
32
Lead quality trend ↑
Gradari works with lead generation businesses spending at least $5K/month on paid ads. B2B, SaaS, and service businesses that want their sales team closing better leads, not chasing more of them.
Each platform rewards a different discipline. Here’s what we actually do on each one, and what we’ve seen it unlock for the clients already running it.
When someone searches for what you sell, you want to be there. Google captures high-intent buyers at the moment they’re ready to act. But without CRM integration, the algorithm optimizes for clicks, not customers. We connect your CRM so Google’s Smart Bidding learns who actually closes, not just who fills out a form.
Proof · Custom Van Builder
54x ROAS. 14x SQL growth. 6 record-breaking months in a row.
Read the Custom Van Builder case studyMeta is still the most powerful demand-generation platform available, but only if you feed it the right signals. We build lookalike audiences from your actual closed customers, not random form fills, and optimize based on pipeline stage, not form submissions. The result is Meta finding more people who look like your best opportunities.
Proof · The Aurora Lights
From 1.2x ROAS to 18.3x — with one month of cash flow left.
Read the Aurora Lights case studyLinkedIn is the one paid channel where the targeting does most of the qualification work upfront. Verified profiles, specific job titles, company sizes, industries, etc. You’re reaching your ICP directly, not hoping they self-select out of broad audiences. We layer in the Lead Quality Framework where integration allows, but the primary lever here is precision. The right offer in front of the right decision-maker at the right company.
Proof · Cerebras
39% lead form completion rate. Hyper-targeted ICP. Real pipeline from technical decision-makers.
Read the Cerebras case studyEvery engagement is built end-to-end from CRM connection to algorithm training. No hidden fees. No long term contracts. One system that compounds over time.
Connect HighLevel, Salesforce, HubSpot, or any CRM with an accessible API so leads are tracked from first touch to closed deal.
We close the loop between ad spend and pipeline so platforms can see which campaigns drive real revenue, not just form fills.
We feed real conversion data back to Meta and Google so the platforms learn to find your actual customers.
Weekly reporting focused on pipeline value and cost per qualified lead, not impressions and click-through rates.
We audit your landing pages for conversion friction before we spend a dollar driving traffic to them.
One experienced point of contact who knows your business. No account roulette. No junior reps.
“We made more profit in three months with this company than we did the whole year working with another. They were able to increase the average ticket price of a job sold, cut the cost per lead in half, and we saw our closing rates go from 30% to 50%.”
Landon Moore
Founder/CEO, The Aurora Lights
“A true professional. We had a huge knowledge gap around advertising and customer acquisition and Gradari filled it in. Their expertise across both advertising and HubSpot was particularly impressive. We were sitting on tens of thousands of HubSpot contacts and didn’t realize how valuable they were for targeting.”
Isaac Tai
Senior Growth Engineer, Cerebras
“When it became clear that certain approaches weren’t working for our niche market, Gradari didn’t try to string us along or keep collecting fees on underperforming campaigns. Instead of a vendor trying to maximize revenue, we finally had a partner focused on our actual success.”
Frazier Olsen
Associate Demand Generation, Marq (SaaS)
ROAS
Custom Van Builder
Peak ROAS
Aurora Lights
SQL cost reduction
IBC Global
Lead form completion
Cerebras
Most agencies will tell you to spend more. We'll show you why that's the wrong next step, and what to do instead.
